The watch industry can be a difficult one to keep up with. Unless you’re checking multiple blogs a day, are glued to the forums and are following dozens of brands on social media, you’ll likely miss a few new releases. Thankfully for you, I am the type of person who is doing all of those things so you don’t have to.
Every couple of weeks, I’m sifting through the best and most exciting new releases from every brand from Timex to Rolex — including Seiko, Omega, Patek and everyone in between — and grouping together the most noteworthy watches right here. And that includes all of the hottest, craziest watches I saw in the metal at Watches and Wonders in Geneva.
Whether you’re looking for the next piece to add to your collection or you just like learning about cool watches, bookmark this page and keep coming back to it throughout 2024 — you’re sure to find something new and interesting each time.
April
TudorTudor Black Bay 58 GMT
The Black Bay 58 GMT is compact and thin, loaded with features like the quick-adjust T-fit clasp on both the bracelet and rubber strap options, and boasts METAS certification as a Master Chronometer.
Patek PhilippePatek Philippe Nautilus Chronograph 5980/60G
A hype watch if there ever were one, this watch marks the first time the Nautilus Flyback Chronograph has been crafted in white gold. Toss in an opaline blue-gray dial and a denin-effect leather strap that looks like it was cut from a pair of blue jeans and you’ve got a recipe for a watch that’s impossible to purchase at retail.
RolexRolex Deepsea Yellow Gold
Rolex kicked off the debut of the Deepsea as its own standalone line with this beast of watch. It features a bracelet and case made from 18-karat gold, with the caseback and helium escape valve in titanium to withstand the pressures associated with its 3,900m depth rating.
ZenithZenith Defy Extreme Diver
Zenith’s first dive watch in 20 years is thoroughly modern and highly impressive. The watch features a quick-release bracelet system (it comes with a bracelet and two straps), a snappy bezel is crafted entirely from ceramic — no insert here — and it’s one of the only dive watches powered by a high-beat automatic movement.
BulgariBulgari Octo Finissimo Ultra COSC
Absurdly thin at just 1.7mm “thick,” this watch retook the crown from Richard Mille as the world’s thinnest watch in 2024. But that’s not it’s only world record, as it’s also the world’s thinnest COSC-certified chronometer.
Vacheron ConstantinVacheron Constantin Overseas Dual Time Pink Gold
The standout offering from Vacheron’s first green-dial Overseas combines its subtle yet striking shade with luxurious pink gold and its intuitive and pleasingly asymmetrical dual-time function.
Ulysse NardinUlysse Nardin Freak S Nomad
Powered by the wild UN-251 movement with its starship-like carousel front and center, the Freak S Nomad ups the wow factor even more thanks to the striking diamond guilloché pattern on its metallic non-dial.
TAG HeuerTAG Heuer Monaco Rattrapante
A highly limited reimagining of the iconic chronograph, this ultra high-end version of the Steve McQueen favorite features a split-second chronograph, a Grade 5 titanium case and an openwork movement.
Parmigiani FleurierParmigiani Fleurier Toric Petite Seconde Rose Gold
Parmigiani’s reborn Toric collection is classiness personified, with soft lines, careful detailing and a sueded leather strap. It’s also bursting with precious metal: the case, dial, hands, indices, crown, buckle and even the movement are all crafted from gold.
PaneraiPanerai Submersible QuarantaQuattro Luna Rossa Ti-Ceramitech
This diver is the first watch to feature Panerai’s Ti-Ceramitech material, a combination of titanium and ceramic that achieves its blue color from a Plasma Electrolytic Oxidation process that also makes it ten times more resistant to fracturing than ceramic.
OrisOris Aquis Date Calibre 400
Oris’s latest version of it flagship dive watch features a thinner case, a color-matched date wheel and the in-house Calibre 400 movement with its 5-day power reserve and 10-year warranty.
MontblancMontblanc Iced Sea 0 Oxygen Deep 4810
The first dive watch imbued with Montblanc’s 0 Oxygen technology, this Iced Sea has had all oxygen from within the watch to improve performance in extreme environments. That’s a good thing, since it’s water resistant to 4,810m — the inverted height of Mont Blanc, the highest mountain in the Alps.
IWCIWC Portugieser Eternal Calendar
If a standard perpetual calendar’s 400 years of accuracy aren’t enough for you, how about this? IWC’s Eternal Calendar accounts for the Gregorian calendar’s skipping of the leap year every 400 years, and the brand claims it to have a moonphase accuracy of 45 million years.
HublotHublot Big Bang Integrated Time Only 38
Hublot likes it loud, with daring designs that jump off your wrist. This compact titanium three-hander, however, makes its own kind of statement. And we’re listening.
H. Moser & Cie.H. Moser & Cie. Pioneer Centre Seconds Concept Citrus Green
Moser’s playful personality comes through with this eccentric take on the Pioneer Centre Seconds sports watch thanks to a dégradé juicy citrus green dial surrounded by a luminous ring.
Grand SeikoGrand Seiko SLGW003
Powered by the first manually wound hi-beat movement from Grand Seiko in half a century, this reinterpretation of the White Birch is crafted from Brilliant Hard Titanium and boasts an 80-hour power reserve.
ZenithZenith Defy Revival A3648
A faithful remake of one of Zenith’s very first dive watches from 1969, the Revival A3648 maintains the original’s overall design, 37mm case size and even its robust 600m water resistance, but sees some upgrades in the form of a trio of sapphire crystals and modern luxury-level finishing.
Patek PhilippePatek Philippe Aquanaut Travel Time 5164G
Patek followed its own playbook after discontinuing the mega-popular Aquanaut Travel Time in stainless steel by releasing this version in white gold. Sure to be a hype monster itself, the watch combines an opaline blue-gray dial with a matching blue-gray composite strap.
RolexRolex GMT-Master II 126710GRNR
A more demure GMT-Master II, the GRNR swaps out the bright colors of its brethren for a subdued black and gray Cerachrom bezel, while its green dial text and GMT hand recall Rolex’s original all-black ceramic GMT from two decades ago.
ChopardChopard Alpine Eagle XL Chrono Titanium
An extra sporty iteration of Chopard’s popular sports watch, this lightweight titanium flyback chronograph is only available on a slick rubber strap and features an “Rhône Blue” panda dial with the Alpine Eagle’s trademark iris pattern.
CartierCartier Santos-Dumont Rewind
Cartier quite literally plays with time on this limited-edition Santos-Dumont. Not only does its dial feature the numbers displayed in reverse but its movement is also engineered to run counterclockwise.
Patek PhilippePatek Philippe World Time 5330G-001
The first World Time in Patek’s permanent collection to feature a date complication, the 5330G shows the date via a pointer mounted on a glass hand so as not to interrupt the symmetry of the dial. A denim-effect leather strap is the cherry on top that clues you into how unique and special this watch is.
RolexRolex Sky Dweller 336935
With a slate dial and an Everose gold case and bracelet, this stunner marks the first time a Jubilee bracelet has been included with a precious metal Sky-Dweller. Of course, the watch retains its complex movement featuring a GMT, an annual calendar and Ring Command bezel control system.
Jaeger-LeCoultreJaeger-LeCoultre Duometre Heliotourbillon
JLC shows off its mechanical prowess with a pair of firsts on this stunner. One is a new type of tourbillon that rotates on three different axes for heightened precision, the other being a patented feature that displays leap years in red on the perpetual calendar.
NorqainNorqain Wild One Skeleton Coral
Norqain doubled down on its signature sports watch by releasing it in some new bright colors. The “Coral” is the standout. As always, the watch is incredibly lightweight thanks to its Norteq case; it’s also highly shock-resistant due in part to a rubber bumper system.
BremontBremont Terra Nova Chronograph
Bremont’s rebrand takes center stage with this chronograph featuring a ceramic compass bezel, indices cut from solid blocks of Super-LumiNova and a case made from rugged 904L stainless steel.
SeikoSeiko 5 Sports SNXS Series
A rebirth of the cult-classic budget Seiko SNXS, this modern version maintains the sleek case shape and day-date complication but amps up the sportiness with a colorful ’70s-inspired look.
SwatchOmega x Swatch Bioceramic MoonSwatch Mission to the Moonphase
A special edition MoonSwatch released to honor the second anniversary of the original, the Mission to the Moonphase is the first Swatch ever to combine a chronograph with a moonphase complication. More importantly to collectors, the watch also features the Peanuts character Snoopy, recalling the highly sought-after Omega Speedmaster “Silver Snoopy Award” editions.
DoxaDoxa Sub 200T
A scaled-down version of the iconic Doxa Sub 300 dive watch, the Sub 200T is svelte, thin and compact, offering up Doxa’s signature unique and brash styling to a wider variety of wrists.
MarathonMarathon Jeep Willys SSGPM
A unique take on Marathon’s Officer’s Watch, this Jeep-branded field watch is upsized at 41mm and has a completely redesigned dial that swaps out Marathon’s usual tritium lume and handset for a retro fauxtina look with sword hands.
MarathonMarathon Jeep Rubicon GSAR
An even more militarized version of Marathon’s iconic Search and Rescue dive watch, this co-branded version with Jeep features two types of lume, distinct styling and an OD Green FKM rubber strap.
Shinola Mackinac
Shinola’s second take on its limited-edition yacht timer features a striking Bermuda Blue dial and comes on a heavy-duty stainless steel mesh bracelet.
Brew Metric Titanium
Brew’s popular meca-quartz Metric chronograph gets a high-end material makeover thanks to a case and material made from Grade 4 titanium, the strongest form of pure titanium.
March
OmegaOmega Speedmaster Moonwatch Professional White
A clean twist on the classic Moonwatch, this version of Omega’s “Sapphire Sandwich” swaps out the printed matte black dial for a lacquered white dial with applied black indices and red accents.
BlancpainBlancpain Fifty Fathoms Automatique 42mm
After nearly two decades of only being available as a 45mm behemoth in Blancpain’s permanent collection, the brand released a smaller 42mm version of its flagship Fifty Fathoms Automatique in a more wearable 42mm size. Available in red gold or ultra-tough Grade 23 titanium, the more compact version of the iconic diver is still powered by the impressive in-house Cal. 1315 movement with its five-day power reserve.
Audemars PiguetAudemars Piguet Royal Oak Perpetual Calendar “John Mayer”
To bid farewell to its Calibre 5134, Audemars Piguet enlisted the help of musician (and mega watch collector) John Mayer to design the final Royal Oak Perpetual Calendar to ever house the movement. The resultant limited-edition watch is all kinds of gorgeous, with an 18K white gold case and bracelet and a striking blue dial with a shimmering “Crystal Sky” finish.
BreitlingBreitling Navitimer Automatic GMT 41
For this unique release, Breitling combined two icons of pilot’s watches, its Navitimer and the GMT complication, to create this mashup. A spin on the time-only variant of the Navitimer with the added dual-time tracking ability, the watch has a cleaner appearance than a Navitimer Chronograph but still packs plenty of functionality.
TudorTudor Black Bay Chrono Pink
This highly limited version of Tudor’s dive-capable chronograph has a pale pink dial in honor of the brand’s partnership with the Inter Miami soccer club, along with a five-link bracelet fitted with a T-Fit clasp.
SeikoSeiko Prospex 1965 Heritage Diver’s Watch SPB453
A 2024 update to Seiko’s popular 2020 line of 1965-inspired dive watches, the SPB453 and its stablemates the SPB451 and SPB455 have smaller, thinner cases, higher water resistance and an increased power reserve over their predecessors.
BreitlingBreitling Aerospace B70 Orbiter
To celebrate 25 years since the first non-stop balloon trip around the world, Breitling released this special version of the Aerospace. The titanium, orange-dial watch not only features the Breitling Orbiter 3 mission logo on the dial but also includes a piece of the actual balloon itself, visible behind a sapphire caseback.
Topper JewelersParmigiani Fleurier Tonda PF Hijri Perpetual Calendar
Few brands know their way around a calendar complication like Parmigiani, which in addition to crafting a complete Chinese calendar Tonda PF also keeps track of the Muslim world with this beyond-impressive Hijri Perpetual Calendar featuring a stunning green dial and platinum bezel.
TimexTimex Marlin Moonphase
While most watches in Timex’s 1960s-inspired Marlin line feature mechanical movements, the brand went in a different direction for the Marlin Moonphase. Here, a quartz movement powers a triple calendar and moonphase, allowing the dressy, high-end complications to be had for a bargain price.
Audemars PiguetAudemars Piguet Royal Oak Selfwinding Flying Tourbillon Openworked “Sand Gold”
The Royal Oak is not only one of the most iconic watches ever made, but it’s also a platform for endless experimentation by Audemars Piguet. In this instance, the maison crafted a brand-new 18K gold alloy dubbed Sand Gold. The material’s appearance lies somewhere between white and rose gold, but its color dynamically shifts depending on the lighting and viewing angle.
CertinaCertina DS Action GMT Powermatic 80
An update to Certina’s previous Powermatic 80-powered GMT, this version — which comes in Pepsi and two-tone variants in addition to the black and green — features a smaller and more wearable case size, a more traditional GMT design and an external sapphire bezel.
LuminoxLuminox Atacama Field 1960 Series
Inspired by the field watches of the mid-century but modernized for today’s expectations, this rugged field watch features an oversized case crafted from Luminox’s lightweight but tough Carbonox material, always-on tritium gas tube luminescence and a sand-textured dial inspired by its eponymous desert.
FratelloRZE × Fratello Resolute Pro Contour
Titanium tool watch maker RZE linked up with Dutch watch publication Fratello for this inspired take on its Resolute Pro. Like all RZE watches, it’s crafted from titanium with a proprietary anti-scratch coating called UltraHex, but the topography-like dial made from forged carbon is exclusive to this edition.
TimexTimex Q Timex Reissue 1971 Velocity
Timex continues to mine its 1970s past to great effect via its popular Q line. The Velocity is a modern reissue of a very sporty 1971 Timex, complete with a timing bezel and a motorsports-inspired checkered flag motif on the dial to go along with the bold burnt-orange seconds hand.
Nodus x RavenNodus x Raven TrailTrekker
A collab between two American microbrands, the TrailTrekker features a mix of DLC and Cerakote coatings for added durability and is powered by an automatic traveler-style GMT movment.
BulgariBulgari Octo Finissimo Automatic Sketch
For an avant-garde take on a skeleton watch, Bulgari watches creative director Fabrizio Buonamassa Stigliani sketched out a view of the Octo Finissimo’s movement, including the balance and micro-rotor, and transported it to the dial for a unique effect.
Glashütte OriginalGlashütte Original Serenade Luna
Released to correspond with International Women’s Day in 2024, this line of ladies watches combines an elegant moonphase complication with diamond indices in a compact 32.5mm case. The German brand crafted an entirely new movement for the line, Calibre 35, which boasts 60 hours of power reserve and automatic winding via a solid red gold rotor.
BalticBaltic Hermétique Glacier
A limited edition of Baltic’s ultra-classy Hermétique field watch, the Glacier edition — available in both white and black — features an undulating, textured dial inspired by glacial ice.
FlemingFleming Series 1 Launch Edition
The debut watch from American watch collector Thomas Fleming’s eponymous brand, the Fleming Series 1 Launch Edition is an ambitious endeavour brought to life by some of the most skilled artisans in the industry. Available in three versions — rose gold, platinum and the pictured tantalum — the watch is powered by an original movement by Chronode and features a hand-decorated dial from Comblémine.
Todd Snyder x TimexTodd Snyder x Timex MK-1 Amalfi
Inspired by the original Timex Camper field watch of the 1980s, this Todd Snyder collab goes back even further with its styling to craft a stunning mid-century-inspired dress watch.
William WoodWilliam Wood Fire Exit Watch
William Wood, which takes inspiration from firefighters for its watches, had a lot of fun with this unconventional release. In place of a traditional date wheel, the watch displays a fire exit sign man performing a different task for each day of the week. The watch is also color-matched to British fire exit signs and is mounted on a strap made from recycled fire hoses.
SeikoSeiko Presage Classic Series SPB467
A refined piece from Seiko’s Presage Classic series, the SPB467 features a salmon-colored (technically araigaki), textured dial inspired by silk. This is paired with a dressy seven-link bracelet that’s somewhat akin to a Jubilee with its contrasting mix of satin-brushed and mirror-polished finishing.
TimexTimex x NN.07 “Original Tick Tock”
For Timex’s second collab with fashion brand NN.07, the two companies looked to encourage people to get off of social media and get outside with an adventurous watch — i.e., more tick tock, less TikTok. Using the Timex Expedition North Field Post 36mm as a base, this limited edition includes a stainless steel bracelet and opts for a more minimalist dial, with the 7 index and seconds hand in blue as a reference to NN.07.
February
HamiltonHamilton Ventura Edge Dune Limited Edition
One of two special-edition watches made by Hamilton in collaboration with the blockbuster sci-fi film Dune: Part Two, the Ventura Edge Dune most closely resembles the “Desert Watch” prop that Hamilton made for the film. The limited-edition digital watch boasts a case made from black PVD stainless steel and a blue light-up feature that can be activated with the push of a button.
NorqainNorqain Adventure Sport Chrono 44 Limited Edition
This limited-edition version of Norqain’s Adventure Sport Chrono puts a colorful spin on the trademark Norqain pattern dial, coloring it a bright cerulean blue with a color-matched date wheel and adding black subdials to match the black DLC stainless steel case. The use of a Sellita-based movement in place of one of Norqain’s manufacture calibers also makes the watch more affordable than you might think.
Jack MasonJack Mason Ellum Manual Wind
Jack Mason’s ongoing transformation from fashion brand to enthusiast favorite continued with the release of the Ellum Manual Wind, a completely reborn dress watch model from the Texas-based brand. With an intricate woven linen dial, a nicely finished hand-wound Swiss movement and a thickness of just 9mm, the retro Ellum offers a shocking amount of style and value.
Malbon GolfTAG Heuer Connected Calibre E4 45MM x Malbon Golf Edition
Wondering who buys TAG Heuer’s Connected watch? It’s golfers, which makes the brand’s collab with hot golf style brand Malbon the perfect match. In addition to the typical golf-specific goodies you get with TAG’s Connected Golf Edition watch, the Malbon version gets two custom dials, a pair of custom straps and special Malbon packaging.
ZenithZenith Defy Skyline Tourbillon
The Zenith Defy Skyline is one of the most compelling more affordable alternatives to the Audemars Piguet Royal Oak, but what if you want a less expensive version of the Royal Oak Tourbillon? Well, there’s a Defy Skyline for you, too. This version of Zenith’s sharp-angled sports watch features a tourbillon at six o’clock that whizzes around its axis at 36,000 VpH thanks to the high-frequency El Primero movement.
TissotTissot PRX Powermatic 80 Damian Lillard Special Edition
If there were ever an NBA player who deserved a signature watch, it’s sharpshooter Damian Lillard thanks to his patented “Dame Time” celebrations where he points to his wrist after hitting a clutch shot. This collab with the league’s official timekeeper pairs a black dial patterned with Lillard’s jersey number “0” with the gold PVD version of the 40mm PRX Powermatic 80, and also features an image of Dame mid-celebration on the caseback.
OmegaOmega Constellation Meteorite
For this sleek, futuristic upgrade to the Constellation, Omega has paired meteorite dials with one of its most storied watches. Featuring unique dials made from slices of the 4.5 billion-year-old Muonionalusta meteorite, the spaced-out Connies come in four sizes and myriad colors and materials. But our pick of the litter is the 41mm version in stainless steel that pairs its gray meteorite dial with a black ceramic bezel.
CasioCasio Casiotron TRN-50
To celebrate its 50th year in 2024, Casio released this limited-edition, upgraded reissue of its very first watch. The reborn Casiotron features some high-end, G-Shock-esque features, including Tough Solar power, Multi-band 6 atomic timekeeping and smartphone connectivity.
Nomos GlashütteNomos Club Campus 38 Endless Blue
One of several bright and intriguing colors in Nomos’s entry-level Club Campus line, the Endless Blue variant matches a fetching Tiffany Blue-esque dial with lumed numeral indices outlined in lavender and a bright-orange small seconds hand.
FarerFarer Roché II
Farer’s updated version of its best-in-class worldtimer sees a number of upgrades over its predecessor. The movement now comes from Sellita and is customized specifically for Farer, with a 50 power reserve and blue custom rotor. The hands are now more contemporary and the date window has been cleaned up. And the crazy lume? Just as crazy as ever.
H. Moser & Cie.H. Moser & Cie. Streamliner Perpetual Calendar Smoked Salmon
An even more minimalist take on Moser’s already absurdly minimalist perpetual calendar, the Smoked Salmon version adorns its tasty fumé dial with just five hands for the hours, minutes, center seconds, power reserve and a tiny hand in the middle to indicate the month. A date window appears adjacent to the crown at 4:30, and that’s it — not even a logo appears anywhere on the near-naked dial.
Girard-PerregauxGirard-Perregaux Free Bridge Meteorite
One of the most modern variations of GP’s ancient Bridges platform, the Free Bridge Meteorite decorates its inverted movement “dial” with two meteorite bridges, symmetrically placed on the right and left. In between them are the mainspring barrel at 12 o’clock — with the spring facing out — and the balance wheel at six, creating a visually pleasing layout that’s also readable in the dark thanks to surprisingly good lume on the hands and indices.
BalticBaltic Prismic
Coming somewhere between a dress watch and a sports watch is Baltic’s difficult-to-classify Prismic. But whatever type of watch it is, one thing is for certain: It’s beautiful. The Prismic comes on a fitted stainless steel mesh strap and has a five-part case made of stainless steel and Grade 5 titanium. But the star of the show is the dial, which features multiple finishing styles and geometric patterns.
G-ShockG-Shock x Team Land Cruiser Toyota Auto Body Mudman GW9500TLC-1
A collab between G-Shock and Toyota Land Cruiser’s Dakar Rally team, this limited edition Mudman is as rough and ready as ever — think a mud-resistant shell and a built-in compass, altimeter/barometer and thermometer — but takes things up a notch with some stylistic references to Toyota’s off-road legend.
SinnSinn U50 S L
For this special limited version of Sinn’s U50 dive watch, the German brand paired a black PVD Tegimented German submarine steel case with a fully-lumed dial. But since this is Sinn, the dial is more over-engineered than you think. Rather than using typical luminous paint, the lume was forged into a ceramic disc which was then fused onto the metal base dial, resulting in bonkers luminosity.
UnimaticUnimatic Modello Cinque
After first releasing a version of the Modello Cinque as a limited edition collab with Massena Lab, Unimatic released the 36mm dive-capable field watch on its own in two colorways. But, in typical Unimatic fashion, both are still limited editions.
TissotTissot PR516 Mechanical
A modern reissue of a Tissot chronograph from 1970, the PR516 is a rare, Swiss-made, hand-wound chronograph for under $2,000. It combines retro styling with impressive water resistance, a dual-function (and dual-color) tachymeter/pulsometer bezel and pleasantly restrained dimensions of 41mm across and 13.7mm thick.
BremontBremont Bamford Aurora
Bamford and Bremont joined forces for this striking GMT based on the latter’s Supermarine GMT. Inspired by the Northern Lights, the watch has an ethereal glow thanks to generous helpings of bright-green emitting Super-LumiNova on the hands, sandwich dial and 24-hour sapphire bezel.
SinnSinn 103 Classic 12 H
The previous record holder for “best-looking Sinn ever” was the 103 Classic 12, a reverse panda chrono released as a limited edition back in 2021. But a new challenger for the crown has emerged in this new rendition of the same watch, now outfitted in a ’70s-inspired brown, cream and orange colorway as part of a collab with German watch magazine Armbanduhren.
Tornek-RayvilleTornek-Rayville Type 7B “Blakjak”
Tornek-Rayville’s reimagining of an obscure military-issue watch from the mid-’90s swaps the original’s quartz movement for an automatic, trades the tritium lume for Super-LumiNova and upgrades the mineral crystal to sapphire, but otherwise maintains its ancestor’s utilitarian design and bulletproof build.
PiagetPiaget Polo 79
An ’80s icon reborn, the Polo 79 recreates Piaget’s most iconic watch with a cohesive design featuring a case, bracelet, dial, hands and indices all made of 18k yellow gold. Powering the svelte stunner is an ultrathin in-house automatic movement.
Grand SeikoGrand Seiko Snowflake Quartz SBGX355
A smaller, more affordable version of Grand Seiko’s most famous watch, the Snowflake, reference SBGX355 keeps the original’s snowy textured dial, blued steel seconds hand and high-intensity case and bracelet but shrinks the size to 37mm and swaps the Spring Drive movement for a 9F high-accuracy quartz motor.
ZenithZenith El Primero Chronomaster Sport Titanium
Another twist on Zenith’s bestselling Chronomaster Sport platform, this version sees the sporting chronograph get a case and bracelet made from matte titanium for a low-key and lightweight style.
PaneraiPanerai Luminor Due PAM01424
For a change of pace from your average Luminor, this special version of the lightweight Due features a fetching sunburst burgundy with a gradient effect.
YemaYema Superman Slim CMM.20
Powered by Yema’s in-house CMM.20 micro-rotor automatic calibre, the Superman Slim is the only affordable dive watch on the market with this movement type — making it ideal for those looking to stand out from the crowd.
UrwerkUrwerk UR-100V LightSpeed
In addition to displaying the time in unique rotating hour and minute “satellites” that rotate around the dial, this special version of Urwerk’s UR-100V features a display showing how long it takes light from the sun to reach each planet in our solar system.
Baume et MercierBaume et Mercier Riviera Baumatic Tideograph
Limited to 500 pieces, this unique iteration of Baume et Mercier’s popular integrated bracelet sports watch gets an uncommon complication capable of measuring high and low tides.
Grand SeikoGrand Seiko SBGE305
A welcome addition to Grand Seiko’s lineup of Spring Drive-powered sports GMTs, the SBGE305 combines a fiery red dial with a polished black ceramic bezel.
HodinkeeG-Shock Ref. 5600 by Ben Clymer for Hodinkee
The third in a G-Shock/Hodinkee collaboration that saw watches customized by rockers John Mayer and Ed Sheeran, this version was helmed by Hodinkee founder Ben Clymer and features shout-outs to both Hodinkee and Casio.
BreitlingBreitling Chronomat Victoria Beckham
Designed in collaboration with Victoria Beckham, this special-edition Chronomat is limited to 1,500 examples across both yellow gold and stainless steel variants; each with a spring/summer-inspired dial chosen by the Spice Girl.
January
TAG HeuerTAG Heuer Carrera Dato
TAG Heuer’s back catalog is filled with quirky vintage favorites from Heuer’s mid-century heyday, and we’ve already seen the brand resurrect some recently — like the Skipper — to great acclaim through the retro-modern Glassbox platform introduced last year. Now comes the Dato, which combines a Destro date window with a 30-minute counter at 3 o’clock for a unique layout. The teal dial brings it all together in gorgeous fashion.
HublotHublot Big Bang Integrated Tourbillon Full Purple Sapphire
There’s crazy, there’s Hublot crazy, and then there’s this. An openworked manufacture tourbillon movement and a case crafted from purple sapphire would be more than enough to make this watch a standout, but Hublot went the extra mile and made an entire bracelet out of purple sapphire. Granted, the brand released this exact watch in blue sapphire in 2023, but with purple watches being a hot trend at the moment, the 2024 version looks even better to my eye. Wearing the watch on the sapphire bracelet is a wild experience, it’s silky and smooth and feels like water on the wrist (in a good way). The whole package is very cohesive yet undeniably crazy.
ZenithZenith El Primero Chronomaster Original Triple Calendar
The El Primero Chronomaster Triple Calendar is back after a brief hiatus, now in the Original’s 38mm case and packing the 1/10th of a second chronograph El Primero movement. In other words, the watch is more impressive and attractive than its ever been. The triple calendar and moonphase are incorporated nicely into the three-register chronograph layout (even if some will lament the 4:30 date), and the fact that Zenith packed it all into an easy-wearing, classically-sized case is very impressive (and quite welcome). It may just be the most versatile chronograph on the market thanks to its compact size and dressy-sporty vibe.
BulgariBulgari Bulgari
Bulgari’s 1970s fashion icon is back, with its release perfectly coinciding with a renewed desire in the market for retro gold watches from the ’70s and ’80s. Available in both this yellow gold/black dial version and rose gold style with a white dial, the new stunner maintains the original’s boldly-branded bezel but sees a decidedly upgraded movement in the form of Bulgari’s own BVL 191 automatic.
Daniel RothDaniel Roth Tourbillon Subscription
While not as recognizable of a name as Genta, the rebirth of watchmaker Daniel Roth’s brand is also exciting for watch collectors. Need proof? Over 1,000 well-connected and wealthy prospective buyers applied to buy one of the reborn brand’s first watch, but with only 20 being made, the vast majority were turned down. The Tourbillon Subscription watch is a reimagining of the first Daniel Roth watch from the ’80s, the Tourbillon Ref. 2187/C187, which is considered the first model from independent watchmaker’s brand. It features a brand-new tourbillon caliber developed in-house at La Fabrique du Temps and a solid gold guilloché dial like the one seen on the original.
TAG HeuerTAG Heuer Aquaracer Solargraph 34
TAG Heuer’s solar-powered Aquaracer Solargraph diver has been a big hit for the brand since making its debut in 2022, and in 2024 the brand has expanded the line to be more inclusive with a 34mm version. A true unisex dive watch, the smaller size is more than a scaled-down version of the original. It has a different bezel featuring throwback rider tabs that recall some 40-year-old TAGs, along with unique dial designs like the mesmerizing textured “Polar Blue” seen here.
HublotHublot MP-10
Hublot knows it’s a polarizing brand — in fact, it embraces that identity. But however you feel about its designs, no one can question Hublot’s ingenuity. That’s especially true with its MP (Manufacture Piece) line, where the brand gets even more experimental than usual (which is saying something). For the MP-10, Hublot reimagined how an automatic watch creates energy and came up with a rotor-free system consisting of a pair of white gold blocks vertically mounted on posts and cushioned by tiny spring shock absorbers. As the blocks move up and down on the posts as you move your wrist, the movement is wound — as indicated by the cylindrical power reserve. The design has no dial or hands, and the time is read on rotating barrels for the hour and minutes with a 35-degree tourbillon acting as a seconds counter.
ZenithZenith El Primero Chronomaster Sport Gem-Set
The Chronomaster Sport is flashier than ever with this gem-set version. With a case and bracelet made from solid rose gold, a meteorite dial, diamond indices and a gem-set bezel fitted with a mix of diamonds, sapphires and spinels in blue, dark gray and light gray to match the iconic El Primero chronograph registers (clever), there certainly is a lot going on here — especially for a brand that’s not really known for making fancy, gem-set watches. But I’d be lying if I said it didn’t all come together in a cohesive and seriously gorgeous package. It really shows how the Chronomaster Sport can be a platform for a variety of unique styles, and I can’t wait to see what Zenith cooks up next.
TAG HeuerTAG Heuer Carrera Chronograph Tourbillon
TAG Heuer Teal is quickly becoming a signature color for the brand, and I sure wouldn’t mind seeing it on more watches. But the most impressive application of the shade thus far has to be on the Carrera Chronograph Tourbillon. Seamlessly slipping a tourbillon into the beautiful Glassbox chronograph layout (though a few mm larger than usual to accomodate the complication) and topping it all off with that alluring blue-green hue, this watch is a real head-turner.
BulgariBulgari Octo Finissimo Tuscan Copper
The Octo Finissimo is Bulgari’s daring platform, where the brand expands with crazy-thin movements and interesting case materials. But sometimes, the simplest takes on the form can be the most alluring. Take for instance this stainless steel iteration with a salmon dial. On paper, it’s among the most standard offerings of the Octo, but in the metal, it’s perhaps the most striking in the entire lineup.
HublotHublot Big Bang Unico Green Saxem
Hublot’s Saxem material is a cousin to sapphire — it’s just as scratch-resistant and aluminum oxide-based but a bit different chemically, with rare Earth elements utilized to create brilliant colors. Each color takes around two years to develop, but green was the original and maybe still the best. Green Saxem looks especially good when used as the case for the Big Bang Unico chronograph, thanks to Hublot putting in the extra effort to perfectly match the hands and indices to the case’s dynamic color.
LonginesLongines Conquest Heritage Central Power Reserve
To mark 70 years of the Conquest collection, Longines dug deep into its archives to recreate a unique piece from 1959 that displayed its power reserve via two rotating discs in the center of the dial. The elegant version recreates the unusual complication with a brand-new Longines-exclusive movement with an impressive 72 hours of power. The modern-retro design is as unique as the complication, thanks in part to the art deco “skyscraper” hands.
OmegaOmega Speedmaster Dark Side of the Moon Apollo 8
The Speedmaster Dark Side of the Moon Apollo 8 Edition is a complete revamp of the original version that was released in 2018 for the 50th anniversary of the titular NASA mission. The 2024 iteration features a far more detailed image of the moon on both the front and back sides of the skeletonized movement, and the movement itself has been upgraded from the Calibre 1869 to the Calibre 3869. Both are manual wind chronographs, but the latter is a Co-Axial Master Chronometer, bringing the DSOTM more in line with other modern Omegas. Also, as a fun touch, the running seconds hand at 9 o’clock is now crafted from titanium in the shape of a Saturn V rocket like the one used on the Apollo missions.
BreitlingBreitling Chronomat B01 42 Super Bowl LVIII
To celebrate Super Bowl LVIII between the Kansas City Chiefs and San Francisco 49ers, and to pay tribute to former NFL MVP and brand ambassador Boomer Esiason, Breitling made this special edition of the Chronomat, with a portion of sales going to the Boomer Esiason Foundation. The Super Bowl’s colorful Vegas logo is emblazoned on the sapphire caseback, but otherwise, this is the same Chronomat Chronograph we know and love, with a blue anthracite dial, a textured rubber strap and a solid red gold case.
OrisOris Big Crown Pointer Date Father Time Limited Edition
Oris loves its baseball collabs, like its Hank Aaron edition or the ever-popular Roberto Clemente version, but for this watch, the independent Swiss brand teamed up with baseball’s cousin from across the pond for a cricket-themed version. The Father Time Limited Edition is a collab with London’s Marylebone Cricket Club (MCC) and is themed after the club’s Father Time weathervane, a fixture at MCC’s home at Lord’s Cricket Ground for nearly a century. The fully bronze watch features an image of the weathervane on the caseback and includes both a matching bronze bracelet and Cervo Volante leather strap.
ShinolaShinola Ceramic Monster Automatic
Shinola continues to increasingly churn out watches that appeal not just to its core fashion-oriented customers but to watch enthusiasts as well. Take this ceramic version of the Monster Automatic, a Sellita SW200-powered dive watch featuring a steel case plated in black ceramic. It’s a similarly innovative setup to what we saw with Zodiac’s Sea Wolf Ceramic — one of our picks for the best watches of 2023 — and allows the watch to come in at a price lower than a full ceramic version would.
HuckberryTimex x Huckberry Titanium Automatic Field Watch
A good-looking, easy-wearing field watch with a lightweight titanium case, a bulletproof automatic movement from Miyota and a dive watch-esque 200m water resistance? All for under $400? This may be the best collab Timex and Huckberry have ever come up with.
Christopher WardChristopher Ward The Twelve (Ti) 36
Christopher Ward’s The Twelve in titanium was already arguably the best watch in the Genta-inspired integrated bracelet sports watch style under $2,000 (or even $3,000), but some fans of the brand wanted a smaller case than the standard 40mm offering. So in typical CW fashion, the brand released this 36mm version, a unisex stunner that maintains the original’s overall design and COSC-certified movement.
H. Moser & Cie.H. Moser & Cie. Streamliner Tourbillon Wyoming Jade
If the usual integrated bracelet sports watches leave you feeling blasé, then Moser’s Streamliner is for you. Its snake-like bracelet and sparse dial look like nothing else, and this version — executed in full 5N red gold with a piece of Wyoming jade stone for the dial with a hole carved out for the tourbillon — is even more unique than usual.
BulovaBulova Lunar Pilot Meteorite
Bulova’s Lunar Pilot is based on a 1971 prototype from the brand that actually went to the moon, making it a great budget alternative to the Omega Speedmaster Moonwatch from both a stylistic and historical perspective. This 43.5mm premium version includes upgrades in the form of a lightweight titanium case and a dial made from a slab of meteorite.
CitizenCitizen Promaster Air GMT
Citizen knows it has a winner on its hands with its in-house Miyota 9075/9054 “true” GMT movements, which is why the Japanese brand keeps coming out with more and more watches using the bargain-priced premium engine. The Promaster Air GMT combines Citizen’s trademark knack for creating big, functional pilot’s watches with the 9054 (the el to create a do-it-all flyer … slide-rule bezel included.
TimexTimex Marlin Jet Automatic
The Marlin Jet isn’t a reissue of a vintage Timex like other Marlins. Instead, it draws broad inspiration from mid-century space-age design and incorporates some interesting design quirks as a result. Most notably is the large hesalite crystal that encapsulates the entire bezel, making for a visually interesting case — especially for the price.
LonginesLongines Master Collection GMT
Seeing a Longines priced at nearly $15,000 is maybe a little shocking, but given the quality of the brand’s recent output, we all need to start getting used to the idea of Longines as a major player in the mid-level luxury market. This dress watch features a solid 18-carat yellow gold case and is powered by a Longines-exclusive “true” GMT automatic movement.
BremontBremont x Argylle Jet
Inspired by and featured in the 2024 spy film Argylle, the Jet is based on Bremont’s U-2 pilot’s watch — a beast of a piece featuring the brand’s tough Trip-Tick case and dual-crown setup. This version also boasts black DLC coating and an argyle pattern on the dial to go along with the similarly-titled film.
