Welcome to Watches You Should Know, a biweekly column highlighting important or little-known watches with interesting backstories and unexpected influence. This week: the Rolex GMT Master.
Introduced at the dawn of the jet age, the Rolex GMT-Master has become an enduring symbol of a time when travel was both more glamorous and more adventurous. This most colorful of Rolexes, transcended its aviation beginnings and has been worn by astronauts, test pilots, a famous TV detective, a Bond girl and a sports car company chairman. Perhaps even more than its more famous sibling, the Submariner, the GMT-Master best represents what Rolex is known for โ versatility and durability. And though the GMT-Master has been thoroughly updated and modernized in recent years, the old original still holds a more special place in the hearts of the Rolex faithful.
July, 1954. The Boeing 707 passenger jet makes its first flight and launches the jet age. Overnight (literally), well-heeled travelers are able to cross time zones in mere hours where it used to take days by the old steamship mode of transportation. The worldโs largest international airline, Pan American, seized the opportunity and became Boeingโs first customer for the 707, ordering 20 of the new jets for transatlantic use. That same year, Rolex, at the request of Pan Am, released its new GMT-Master (reference 6542), a watch that could simultaneously track two time zones, an important function for long-haul pilots.
The early โ50s were a watershed for Rolex. In 1953, the Oyster Perpetual was worn on the first expedition to the top of Everest and later that year, the worldโs first purpose-built dive watch, the Submariner, debuted. A few years later, an engineerโs anti-magnetic watch, the Milgauss was introduced. The brand, which had pioneered the โwaterproofโ watch with its Oyster case and screw-down crown, now had found its stride and its niche โ building durable watches for specific uses, what we now call โtool watches.โ The GMT-Master was no exception and, unlike the Oyster Perpetual, the Submariner and the Milgauss, this one had a complication.
A complication is any watch function beyond tracking the time of day, since it necessitates engineering additional components for the watchโs movement. By this definition, even adding the date is a complication, and it’s one that Rolex significantly innovated on in the 1940s with the DateJust. The GMT-Master, in addition to its automatically-changing date, adds a fourth hand to the dial, augmenting the hour, minute and seconds hand. This hand travels around the dial at half the speed of the hour hand; i.e., it takes 24 hours for it to make one revolution. While this complication is not particularly difficult from a watchmaking perspective (gearing down by half from the hour hand), Rolex was the first to make use of it.